By keeping SEO optimization in mind, you’re writing exactly what users need and not what you think they need. At b2b.studio we are experts in SEO writing, and that’s why we want to share with you how we elaborate content of this type.
We write based on keywords
Keywords allow us to know what people are looking for and how to offer them valuable content. To know which ones offer greater success when positioning a website, we can analyse your competition.
However, if the competition is very large in your sector, we use more specific keywords linked to your field of expertise. During SEO writing, we must use them several times, strategically and without abusing them.
Finally, we must make sure that the different pages of your site do not compete for the same keywords, since we would be weakening the power of your pages in search engines.
We do not neglect the structure of your website
To improve your site’s SEO and user experience on your website, you need to organize content logically and effectively. To do so, you must take into account elements such as title and heading tags, meta descriptions, the position of keywords, etc. The design also has to be responsive, which means that it adapts to all types of devices.
We choose the topics to achieve a good internal link in SEO writing (H3) One way to give strength to the different pages that make up your website, is to link them strategically with others within your site. Before launching your website and / or its various pages, in b2b.studio we make an analysis of the structure that you are going to give it. We determine which are your main and secondary pages, and what are your most valuable content.
We promote content on social networks
Social networks are an opportunity to attract potential customers, create brand awareness and build loyalty. Therefore, do not hesitate to use them to share links to the new content of your website and increase its visibility.